IN THE MEDIA
Platinum Professional Training and Coco Hou are regularly featured in leading media outlets for their expertise in accounting careers, internships, and job market readiness. These interviews and articles highlight how Platinum’s hands-on training and career-focused programs—such as the High Achiever and Ultimate Success Programs—help graduates, international students, and career changers gain practical accounting experience and secure roles faster. Explore our latest features below.
Tax time car claims: What small businesses can and can’t claim - Small Business Connections (July 2025)
Five tax return mistakes that will trigger an ATO audit -Inside Small Business (July 2025)
Virtual offices gaining popularity among small businesses in Australia - Inside Small Business (July 2025)
How this doctor will go skiing, upskill and claim a $30k tax deduction - Australian Financial Review (July 2025)
Landlords, let’s talk tax - Your Investment Property Magazine (July 2025)
New migrants urged to seek assistance at tax time - thewire.gov.au (June 2025)
Coco Hou: Accountants must help small business owners to detect and avoid fraud - Business Daily Media (April 2025)
Overseas business travel tax deductions: What you can and can’t claim - Inside small Business (March 2025)
Key tax planning tips for 2025 - Accountsdaily.com.au (January 2025)
Beware of the ATO Christmas tax trap with business expenses - retailbiz.com.au (December 2024)
Anonymised Survey Shows 61% of Aussie Crypto Investors Declared a Net Gain for FY2024 - Crypto News (September 2024)
Accountants lack crucial crypto knowledge, warns industry professional - Accountsdaily.com.au (September 2024)
This article features Coco Hou’s commentary on the rapid growth of crypto-related accounting and the urgent need for upskilling. For job seekers, understanding emerging areas like crypto tax is a major differentiator. Through our Ultimate Success Program, Platinum Professional Training provides practical experience with modern accounting challenges, ensuring graduates remain ahead of industry trends.
Accounting for crypto: More people wanting crypto tax advice - Relevance magazine (August 2024)
Australia urgently in need of accountants with crypto expertise as adoption rises - Invigorate PR newsroom (30 August 2024)
How can accountants set better boundaries with clients? - Publicaccountant (31 July 2024)
Coco Hou shares valuable advice on maintaining professional boundaries with clients—a critical skill for accountants working in both corporate and public practice. This soft skill, combined with technical expertise, is something Platinum Professional Training emphasizes through its internship and interview coaching modules, preparing students for both the technical and interpersonal aspects of accounting roles.
Why you won't see a HECS-HELP credit in your tax return - Money (18 July 2024)
Can you claim the office dog as a tax deduction? - Executive PA Media (16 July 2024)
Avoiding Dodgy Bookkeepers - nzbusiness.co.nz (24 April, 2024)
Dodgy bookkeepers: signs they may be stealing from you and how to stop it - brandgelist.medium.com; prwire.com.au (24 April, 2024)
Platinum Accounting advocates for artificial intelligence - CFOtech Asia, IT Brief Asia (2 February 2024); CFOtech Australia, IT Brief Australia (10 February 2024); CFOtech New Zealand, IT Brief New Zealand (16 February 2024); CFOtech UK, IT Brief UK (20 February 2024); CFOtech India, IT Brief India (24 February 2024).
Tax refunds targeted as ATO data matching intensifies - theaustralian.com.au; weeklytimesnow.com.au; heraldsun.com.au; dailytelegraph.com.au; couriermail.com.au (12 September, 2023)
Filing tax returns? ATO knows more about your finances than you realise - busycontinent.com (12 September, 2023)
Taxpayers beware: The ATO is more informed than you think - smbtech.au (11 August, 2023)
How the ATO knows what you're up to - itwire.com (11 August, 2023)
Aussies set to get $1500 less back in tax returns this year - News.com.au (4 July, 2023)
Aussie SMEs must prep for the new $20,000 tax write-off coming their way - busycontinent.com (26 May, 2023)
How you could be $20,000 better off by going green - kochiesbusinessbuilders.com.au (26 May, 2023)
Businesses should know their bank, tips for businesses in wake of US bank run - First 5000.com.au (20 March, 2023)
Starting a business? 7 ways to achieve profitability quickly - Flyingsolo.com.au (15 Feb, 2023)
Top accountant ‘the key to success’ for start-ups - Accountsdaily.com.au (11 Jan, 2023)
Coco Hou discusses why having an experienced accountant is essential for start-up success. For aspiring accountants, this article highlights the growing demand for professionals who understand BAS, payroll, and business structuring. Platinum Professional Training ensures graduates gain these hands-on skills, making them job-ready for roles in both start-ups and established firms.
Avoiding dodgy bookkeepers - NZ Business (27 October 2022)
5 Reasons why SMEs that work closely with their accountant scale better - smallbusinessconnections.com.au (2 September 2022)
In this feature, Coco Hou explains how accountants play a key role in business growth, financial decision-making, and compliance. These insights underline why employers value candidates with not just technical skills but also practical advisory experience. Platinum Professional Training equips students with these skills, preparing them to excel in real business scenarios.
Businesses urged to consult with their accountant to maximise budget announcements - First 5000.com.au (28 April, 2022)
Coco Hou highlights how accountants help businesses take advantage of budget changes and tax incentives. This expertise reflects the value employers place on professionals who can interpret financial data and apply it strategically—skills that Platinum Professional Training builds into every internship program.
Is it time to ditch your inefficient accountant for a better one? - Busycontinent.com (22 April, 2022)
'Volatile Market' Increasing Cash-Flow Challenges - Accountants Daily (4 March, 2022)
Business Startups On The Rise: Accountant Warns On Importance Of Setting Things Up Properly - Entrepreneur Tribune (25 Feb, 2022)
This article shares Coco Hou’s advice for entrepreneurs on establishing strong accounting systems early. For aspiring accountants, this is exactly the type of work experience Platinum Professional Training provides—training graduates to set up payroll, manage BAS, and assist start-ups from day one.
Start-ups On The Rise: An Accountant's Advice On Setting Up Properly - Inside Small Business (21 Feb, 2022)
Advisors Are Increasingly Becoming Counsellors To Their Clients - Consultancy.com.au (27 Dec, 2021)
Coco Hou explains how modern accountants are moving beyond numbers to offer strategic advice and emotional support to clients. Platinum Professional Training integrates these soft skills with technical accounting expertise to help graduates become well-rounded professionals employers trust.
Rise Of "Accountsellors" To Continue In 2022 - Accountsdaily.com.au (24 Dec, 2021)
Leading Accountant Says Accountants Are Becoming "Accountsellors" - Business Daily (21 Dec, 2021)
This article explores the evolution of accountants as trusted advisors, not just number-crunchers. Platinum’s hands-on approach teaches students both technical tasks—like reconciliations and tax prep—and the professional communication skills needed for client-facing roles.
Top Tips To Help Reduce Your Tax Bill At The End Of The Financial Year - Inside Small Business (Oct 15, 2021)
Bring Accounts Up To Date To Qualify For COVID-19 Financial Support - Consultancy.com.au (Sep 21, 2021)
Just Bought Some Crypto? Here Are Some Tax Things You Need To Know - BusyContinent.com (Sep 2, 2021)
What Travel Expenses Are Actually Tax Deductible? We Asked An Accountant - Escape.com.au (Jul 5, 2021)
Tax Time Tips For Trades - Mitre10 Trade Centre (Jun 10, 2021)
How To Avoid JobKeeper Confusion And Other COVID-related Anomalies At Tax Time - MyBusiness (May 28, 2021)
Here’s How To Maximise Your 2021 Tax Returns - Centra Money (Apr 06, 2021)
4 Jobs That Gets You More Cash Back At Tax Time - Yahoo!sport (Apr 09, 2021)
In this article, Coco Hou highlights occupations with the highest potential tax deductions. This practical understanding of tax law is the type of real-world insight we build into our High Achiever Program, preparing graduates for careers in both tax and compliance roles.
The Jobs That Receive The Best Tax Perks - NEWS.COM.AU (Apr 07, 2021)
Here's How To Maximise Your 2021 Tax Returns - Nestegg (Mar 26, 2021)
ATO Sets Its Sights On Tax-Evading Car Owners - Money Magazine (Feb 19, 2021)
Side-giggers At Risks Of ATO Fines - Inside Small Business (Jan 13, 2021)
Bookkeepers In Huge Demand As Unemployed Turn To Side Gig And Contracting Work - Business Daily (Jan 13, 2021)
Side-Giggers Warned To Beware Of ATO Fines - Nestegg (Jan 12, 2021)
How Do You Declare Virtual Xmas Parties And Online Staff Presents At Tax Time? - Inside Small Business (Dec 9, 2020)
Job Hunting Tips for Accounting Students - Xero Learn (Oct 30, 2020)
In this Xero Learn video, Platinum Professional Training shares expert advice on how accounting students can bridge the gap between university theory and practical job-ready skills. Our team highlights the importance of mastering tools like Xero and MYOB, along with gaining real-world experience through internships—core components of our High Achiever Program.
How Do You Declare Virtual Xmas Parties And Online Staff Presents At Tax Time? - Business Daily Media (Oct 19, 2020)
Accountants Feeling The Stress Of Australian Business Owners - Money & Finance (Sep 21, 2020)
All Accountants Should Mark Mental Health Month In Their Calendar - Disrupt Magazine (Sep 17, 2020)
Why You Need A Good Accountant To Get Through COVID-19 - Business Daily (Sep 16, 2020)
How Accountants Can Cope With The Stress Of COVID - Inside Small Business (Sep 15, 2020)
How To Make Sure You Maximise Your Tax Refund - The Daily Telegraph (Jul 14, 2020)
How To Get The Biggest Tax Return Possible - The Queensland Times (Jul 11, 2020)
Tax Refund July 1: How To Claim Big Tax Deduction - NEWS.COM.AU (Jun 29, 2020)
Occupational Loneliness: When The Home Office Doesn't Work - CPA In The Black (May 27, 2020)
Freelancers: Getting The Most From Tax Time In 2020 - MYOB Blog (May 25, 2020)
Coco Hou discusses common tax pitfalls for freelancers and how proactive financial planning can save money. At Platinum Professional Training, we ensure graduates learn how to manage BAS, GST, and tax reporting—skills that are critical for both small business clients and accounting employers.
FIVE Reasons You Should Be Studying Online During Self-Isolation - Daily Bulletin (May 5, 2020)
Accounting Tips For Working From Home - Inside Small Business (Apr 28, 2020)
How To Navigate Working-From-Home Tax Claims - Australian Financial Review (Apr 17, 2020)
How Your Workforce Can Stay Productive During COVID-19 - HRD AU (Apr 16, 2020)
Your Guide To Surviving Quarantine Without Going Crazy - The CEO Magazine (Mar 30, 2020)
How To Survive Working And Studying Online At Home - Business Daily (Mar 27, 2020)
How To Get A Good Mentor By Being An Amazing Mentee - Inside Small Business (Feb 24, 2020)
Coco Hou shares practical tips for building mentor-mentee relationships that accelerate career growth. Platinum Professional Training mirrors this philosophy by pairing interns with experienced accountants who guide them through real-world accounting tasks, creating the foundation for long-term success.
Platinum Accounting Australia / Trading Day - Your Money (Jan 9, 2019)
Give charities a sporting chance and claim a handy tax deduction - NEWS.COM.AU (Jun 4, 2018)
Australian Accountants: No Compliance = No Confidentiality - Accounting Weekly (Apr 23, 2018)
Business Daily: New ethical obligations for accountants - Business Daily (Mar 31, 2018)
Changes to accounting ethics standards forcing industry change - Money Management (Oct 11, 2013)
Accounting skills still the most sought after in Australia - Daily Bulletin (Nov 20, 2016)
Accounting expert offers tax tips for brokers - MPA (May 22, 2018)
Coco Hou: Bookkeeping is fast becoming one of the leading side gigs in Australia - VIW Magazine (Sep 12, 2017)
Coco Hou: Six top tips to help make tax time easier - Business Daily (May 23, 2018)